November 20


Introducing Business Expert Kerrie Hoffman

Allow Me to Introduce Expert
Kerrie Hoffman

Kerrie Hoffman is an exceptional person and business leader. In addition to being a Digital Transformation Expert, she specializes in advancing Human Potential and has an amazing way she melds these two concepts into one at times. I assure you, this topic will significantly improve YOUR Business’s Performance

Today’s blogging guest is 2x #1 Bestselling Business Author and #1 International Bestselling Business Author Kerrie Hoffman of Hoffman Digital. Kerrie penned a chapter in Volume 3 titled: Digital Mindset Required: Preparing Small Business for a Quantum Leap, and a chapter in Volume 5 titled: The Power of the Human Mind: Behind the Digital Mindset of the Brilliant Breakthroughs for the Small Business Owner book series.

This #1 Bestselling Book Series for Small Businesses was created by Small Business Thought Leader, Maggie Mongan, who vetted experts in business to join the Brilliant Practicing ExpertsTM Authoring Team. The series is written specifically for Small Business Owners, by Small Business Owners, to help you learn how to win BIG at small business in the 21st century!

To give you a glimpse of several different chapters, I invited our co-authors to write a short guest blog to learn about why their chapter topic is important to YOUR Business Success.

In Brilliant Breakthroughs for the Small Business Owner: Fresh Perspectives on Profitability, People, Productivity, and Finding Peace in Your Business – Vol  5. #1 Bestselling Business Author Kerrie Hoffman, continues her conversation from volume 3, which focused on the Digital Transformation of Business to now Volume 5 focusing on how to step into our human potential through mastering the power of our mind. Kerrie’s scientific research is amazing!

Business Expert Kerrie Hoffman

#1 Bestselling Author Kerrie Hoffman
#1 International Bestselling Business Author and Human Potential Specialist, Kerrie Hoffman

The following is what Kerrie Hoffman wants to share with you:

Mind Power and our Breath

I heard an interesting set of statistics this week about the average breath rate of American adults over recent history. I was listening to Charlie Morley1 through a webinar sponsored by IONS (The Institute of Noetic Sciences).

We have gone from an average of 4.9 breaths per minute in 1929 to 15-20 breaths per minute in 20202. Charlie went on to say a breath rate that approaches 10 or higher puts us in a permanent “Fight or Flight” mode and has a negative effect on our health and level of anxiety.

So of course, I set out to do some research and found some interesting contradictions:

  1. Several medical sources stating the normal respiratory rate for healthy adults is between 12 and 20 breaths. Yikes, that would seem to mean it’s normal to be in permanent “Fight or Flight” mode.
  2. Several scientific and noetic sources talking about the health benefits of Coherent Breathing – which has a full set of techniques including taking about 5 breaths per minute! As well as the importance of making Coherent Breathing your new norm.
Slide from Charley Morley’s IONS webinar.

How much stress is too much?

My personal conclusion is it has become “normal” to breath too fast! I already know I am in chronic “Fight or Flight” mode. It’s such a normal state for me I wasn’t even aware of it until earlier this year. And most people that know me would say I am not a stressed-out person (most of the time).

But I am working with a Health Coach and my hormone levels in my blood work tell a different story of chronic stress. Given current normal ranges according to our medical institutions for breath per minute, I can probably assume I am not alone. (And don’t even get me started on Western Medicine Normal Ranges!) So how does one de-stress, if you don’t even know you are stressed?

The good news is breathing is a great place to start, and we can train ourselves to slow our breathing down again. Charlie Morley recommends listening to breathing chimes as opposed to trying to count, as counting becomes counterproductive to trying to relax. I found several breathing chime tracks on YouTube and of course there’s also several apps available. A good free one is called nothing other than the “The Breathing App”.

What does any of this have to do with Mind Power?

It’s more important now than ever to leverage the Power of our Minds to grow our business. We have exited the Industrial Age and Entered The Next Age™ and the way that work is conducted is completely different. This requires a significant transformation in our Business Models, Products and Services.

Adopting a Digitally Expanded Mindset™ AND leveraging the Power of the Human Mind will accelerate your business transformation. Leveraging Mind Power takes regular attention and intentional practice. Deep slow Breathing is a simple foundational practice to get you on your way.

Who knew! A 1929 normal state of being (5 breaths per minute), can be one of the foundational practices to help your business thrive at the 21st Century pace of business!

And if this conclusion seems too much of a leap, check out my chapters in Volume 3 and Volume 5 of the #1 Bestselling Book Series Brilliant Breakthroughs for the Small Business Owner, Fresh Perspectives on Profitability, People, Productivity, and Finding Peace in Your Business.

  2. Slide from Charley Morley’s IONS webinar. Ref: State University of New York at Buffalo, Forrest Knutson, author of Hacking the Universe: The Process of Yogic Meditation.

Thank you ~ Kerrie


Click to purchase the #1 Small Business Bestselling Book: Brilliant Breakthroughs for the Business Owner- Vol 5
Listen to their podcasts and another 200+ episodes: Brilliant Breakthroughs Business Podcast
Get our free mobile app to support Small Business Success: BrilliantBizBook at your app store

Thank you readers for helping us get our book into the hands of as many Small Business Owners and Entrepreneurs as possible!


Brilliant Breakthroughs, Inc. helps Small Business Owners 
Simplify Strategies & Align Actions
to further Profitability, Peace, & Potential
Call Maggie (262) 716.7750 for YOUR No-cost Consultation

Blessings of Success to YOU ~
Maggie Mongan, CEO
Small Business Thought Leader

Brilliant Breakthroughs, Inc.
Direct Dial: 262-716-7750
LinkedIn: MaggieMongan

p.s.: One of your key components as a Small Business Owner is how peaceful you can be to be more effective as a leader and human. Taking time to improve your peacefulness is both a short-term and long-term gain! 

Copyright owned by Brilliant Breakthroughs, Inc. The internet is about sharing. Please share this post in its entirety with full attribution to Thank you. 


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