Developing your customeras yours Small Business Owners, you need to understand the importance of developing your customer as your own – one at a time. When you do this, you create your own marketplace of loyal customers. They will repeatedly purchase from you and refer you all the time. It’s like creating your own marketing […]
Defining purpose keeps your business on track Defining purpose is the key for understanding what you have created as a business or brand. The clarity provided by defining your purpose helps you position your marketing message to powerfully attract the right customers. Last, it assists customers to understand what you offer and how it can serve […]
Turning down opportunities – should you? Are you turning down opportunities that could put your business on the fast track? Often, Small Business Owners don’t understand the power of saying “Yes!” to gain more visibility. Even though your “Yes!” may stretch you, YOUR Business will be glad you did it! What is your first response […]
Has your hustle exhausted you? Do you hustle too much, not enough, of just the right amount to effectively grow YOUR Small Business? Too many Small Business Owners don’t have the right amount of hustle figured out yet. Do you? Too much hustle creates burn-out Are you feeling crispy? Perhaps a little rough around the […]
Do you prefer traction over business growth? Do you confuse the difference between your small business having sales traction and business growth? If you do, you’re not alone! Many Small Business Owners think these two are one in the same. They are not. We all agree that Entrepreneurs are filled with the spirit of creating […]
Are you scattering your powers? PT Barnum wrote a cautionary insight about the downfalls of “scattering your powers”. Today we might say it is best to be focused, committed, or dedicated to one thing instead of many. PT Barnum wrote The Art of Money Getting in 1880. It isn’t a long read, but it is one […]
What’s your marketing message saying? Maybe the better question is what isn’t your marketing message saying to YOUR Ideal Customers? Hit pause and think about both questions for minute or two. The reason why I ask you this is… in the past week I had appointments with 3 different Small Business Owners (SBOs) who have […]
YOUR Passion may be harming YOUR Small Business Success! Ready for this? YOUR passion for what you do, may be the one thing that’s holding YOUR Small Business’s Success from being attained. Yes, you read this correctly. Passion is good for Small Business Owners (SBOs), but there’s a threshold as to how much is helpful […]
Turn 2018 into a game-changing year for business Turn 2018 into a game-changing year for your small business! Small Business Owners (SBOs), this doesn’t have to be difficult. Matter in fact, I suspect most of you reading this already know what you can sell to accomplish this. Developing a good product or service (offering) and […]
New Year Business Plan Prework for Small Business Owners Business Plan Prework doesn’t need to be daunting at all! Are you making this discouraging or encouraging? Here’s the deal: How you approach this mentally and emotionally will help determine how favorable YOUR Business’s Performance will occur! Relevant High Schooler’s Story of Success Prework One of […]
